sponsorship info
Why Sponsor the Phoenix Ball
Every dollar raised at the Phoenix Ball goes directly toward opening doors for Cumberland University students. Since 1984, sponsors have made it possible for the Ball to grow from a single evening of celebration into one of Middle Tennessee's most trusted philanthropic traditions. When you sponsor the Phoenix Ball, you're not just supporting an event. You're investing in scholarships, in student success, and in the future of a university that has shaped this community for generations.
What sponsorship funds
100% of net proceeds from the Phoenix Ball support student scholarships, including the Phoenix Promise and Cumberland Promise programs. Sponsorship dollars help cover tuition gaps for students who have exhausted grants, loans, and other aid. For many Cumberland students, that support is the difference between finishing their degree and having to walk away.
1
Choose Your Level
Review our sponsorship levels and packages to find the option that best fits your goals and budget.
2
Confirm the Details
Reach out to Rusty Richardson to finalize your sponsorship, ask questions, and coordinate any specific benefits.
3
Be Recognized
Enjoy your benefits at the Ball, from reserved seating to program recognition, and know your support is funding scholarships for Cumberland students.
learn more
What Every Sponsor Receives
1
Recognition
Your name or logo featured in event materials, signage, and on the Phoenix Ball website.
2
Access
Reserved seating and tickets to the Ball, with premium tiers including Patrons' Party access.
3
Visibility
Inclusion in printed programs and press materials reaching hundreds of Middle Tennessee's most engaged philanthropists.
4
Impact
100% of net proceeds directly funding scholarships for Cumberland University students.
5
Community
A standing invitation into a decades-long tradition of giving back.
Join Our Sponsors
The Phoenix Ball is made possible by the generosity of our sponsors, and we are grateful for everything they do to bring this evening to life. Sponsorship is one of the most meaningful ways to support Cumberland's students, with levels and benefits to fit a range of partners. Every sponsorship directly funds scholarships.
2026 Event Sponsors
Sponsorship Packages
Sold Out
$30,000
Presenting Sponsor
As the headline partner of the evening, the Presenting Sponsor takes center stage with premier seating, top billing across all event materials, and the opportunity to welcome guests to the Ball.
- Reservation for 20 guests at the Phoenix Ball – June 5, 2027.
- Two premier table locations at The Phoenix Ball to include Champagne Service.
- Press release announcing the Presenting Sponsor.
- Company name included on all Phoenix Ball Website and Social Media from now to June 5, 2027.
- Direct link to company’s website from the Phoenix Ball website.
- Opportunity for company representative to welcome guests to the Ball.
- Full-page recognition in the event’s printed program.
- Company logo scrolled electronically throughout the Phoenix Ball.
- Prominent signage displayed with the company logo during the event.
- 10 tickets to the President’s Suite for a 2027 Home Football Game.
Available
$20,000
Phoenix Sponsor
A signature-level partner, the Phoenix Sponsor enjoys premier table placement and prominent recognition throughout the Phoenix Ball.
- Reservation for 10 guests at the Phoenix Ball – June 5, 2027.
- Premier table location at The Phoenix Ball to include Champagne Service.
- Company name included on all Phoenix Ball Website and Social Media from now to June 5, 2027.
- Direct link to company’s website from the Phoenix Ball website.
- Half-page recognition in the event’s printed program.
- Company logo scrolled electronically throughout the Phoenix Ball.
- Prominent signage displayed with the company logo during the event.
Available
$10,000.00
Media Sponsor
The Media Sponsor enjoys reserved table placement, and prominent recognition across event signage, the printed program, and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Prominent signage with company logo displayed during the event.
- Half-page recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on Phoenix Ball website and social media.
- Direct link to Company’s website from the Phoenix Ball website.
Sold Out
$10,000.00
Entertainment Sponsor
The Entertainment Sponsor enjoys reserved table placement, a tie to the evening's live music performance, and prominent recognition across event signage, the printed program, and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Prominent signage with company logo displayed during the event.
- Recognition during live music performance.
- Half-page recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on Phoenix Ball website and social media.
- Direct link to Company’s website from the Phoenix Ball website.
Available
$10,000.00
Stage Sponsor
The Stage Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Prominent signage with company logo displayed during the event.
- Half-page recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on Phoenix Ball website and social media.
- Direct link to Company’s website from the Phoenix Ball website.
Available
$10,000.00
Denim Sponsor
The Denim Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Prominent signage with company logo displayed during the event.
- Half-page recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on Phoenix Ball website and social media.
- Direct link to Company’s website from the Phoenix Ball website.
- Guests are asked to wear Denim.
Available
$10,000.00
Diamond Sponsor
The Diamond Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Prominent signage with company logo displayed during the event.
- Half-page recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on Phoenix Ball website and social media.
- Direct link to Company’s website from the Phoenix Ball website.
- Guests are asked to wear Diamonds.
Available
$6,500.00
Main Course Sponsor
The Main Course Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo during the event.
- Company logo scrolled throughout the night electronically.
- Half-page recognition inside printed event program.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to Company’s website from the Phoenix Ball website.
Available
$6,500.00
Platinum Table Sponsor
The Platinum Table Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Sponsor/company name appears on Phoenix Ball website and social media.
- Direct link to sponsor’s website from the Phoenix Ball website.
- Half-page recognition inside printed event program.
- Prominent signage with sponsor/company logo during the event.
- Sponsor/Company logo scrolled throughout the night electronically.
- Special Note: Multiple Platinum Sponsorships are available each year.
Available
$6,500.00
Pre-Ball Reception Sponsor
The Pre-Ball Reception Sponsor enjoys reserved table placement, prominent signage at the Pre-Ball Reception in Baird Chapel, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Company logo shown on Phoenix Ball website and social media.
- Direct link to sponsor’s website from the Phoenix Ball website.
- Company logo scrolled throughout the night electronically.
- Prominent signage with company logo at Pre-Ball Reception in Baird Chapel.
- Half-page recognition inside printed event program.
Available
$5,500.00
Maroon Table Sponsor
The Maroon Table Sponsor enjoys reserved table placement, prominent event signage, and recognition across the printed program and Phoenix Ball digital channels.
- One reserved table for 10 guests at The Phoenix Ball – June 5, 2027.
- Sponsor/Company logo shown on Phoenix Ball website and social media.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Sponsor/company logo scrolled throughout the night electronically.
- Prominent signage with sponsor/company logo during the event.
- Recognition inside printed event program.
- Special Note: Multiple Maroon Table sponsorships are available each year.
Available
$4,500.00
Bourbon & Bubbles Lounge Sponsor
The Bourbon & Bubbles Lounge Sponsor pairs six reserved seats with a dedicated bourbon and champagne bar opening at 9 p.m., prominent signage at the lounge, and recognition across the printed program and Phoenix Ball digital
- Six reserved seats at the Phoenix Ball – June 5, 2027.
- Separate Bourbon Bar with specialty bourbons provided by sponsor
- Separate Champagne Bar provided by sponsor
- Bourbon and Champagne Bars open at 9 p.m.
- Prominent signage with company logo by the bar.
- Recognition inside printed event program.
- Company logo/name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion
Available
$4,000.00
Media In-Kind Sponsor
The Media In-Kind Sponsor pairs two reserved seats with a dedicated bourbon and champagne bar opening at 9 p.m., prominent signage at the lounge, and recognition across the printed program and Phoenix Ball digital
- Six reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company at Phoenix Ball.
- Recognition inside printed event program.
- Company logo/name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion
Available
$3,500.00
Silent Auction Sponsor
The Silent Auction Sponsor enjoys reserved seating, prominent signage and bid card branding in the silent auction area, and recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo by silent auction area in Baird Chapel.
- Company logo featured prominently on auction bid cards.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$3,500.00
Dance Lounge Sponsor
The Dance Lounge Sponsor pairs reserved seating with prominent signage at the lounge, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo by the lounge.
- Recognition inside printed event program.
- Company logo/name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$3,500.00
Photo Sponsor
The Photo Sponsor pairs reserved seating with recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Recognition inside printed event program.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
Available
$3,500.00
Safe Ride Home Sponsor
The Safe Ride Home Sponsor pairs reserved seating with prominent signage at the Safe Ride Home station and the opportunity to share a promotional item with departing guests, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo at Safe Ride Home station.
- Opportunity to present company promotional item to guests upon departure.
- Recognition inside printed event program.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
Available
$3,500.00
Valet Parking Sponsor
The Valet Parking Sponsor pairs reserved seating with prominent signage at the valet stations and the opportunity to leave a promotional item in guests' vehicles, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo by valet stations at the Ball.
- Opportunity to leave company promotional item in guests’ vehicles.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Sponsorship mentioned on social media and in website promotion.
Available
$3,500.00
Dessert Sponsor
The Dessert Sponsor pairs reserved seating with prominent signage at the dessert station, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027
- Prominent signage with company logo at the dessert station (or on each table if dessert is pre-set)
- Recognition inside printed event program.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Company name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
Available
$3,500.00
Décor Sponsor
The Décor Sponsor pairs reserved seating with recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027
- Recognition inside printed event program.
- Company name scrolled throughout the night electronically.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
- Sponsorship mentioned on social media and in website promotion.
Available
$3,500.00
Cigar Lounge Sponsor
The Cigar Lounge Sponsor pairs reserved seating with recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027
- Prominent signage with company logo at the Cigar Lounge.
- Recognition inside printed event program.
- Company logo/name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$3,000.00
Floral Sponsor
The Floral Sponsor pairs reserved seating with prominent signage by the floral arrangements, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027
- Prominent signage with company logo by floral arrangements.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$3,000.00
Print Sponsor
The Print Sponsor pairs reserved seating with prominent logo placement on printed materials, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027
- Prominent signage with company logo on printed materials.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$3,000.00
Late Night Sponsor
The Late Night Sponsor pairs reserved seating with prominent event signage, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Available
$2,500.00
Live Auction Sponsor
The Live Auction Sponsor pairs reserved seating with recognition during the live auction presentation, plus prominent signage, bid card branding, and visibility across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Prominent signage with company logo by silent auction area in Baird Chapel.
- Recognition during live auction presentation.
- Company logo featured prominently on auction bid cards.
- Recognition inside printed event program.
- Company logo scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
Available
$2,500.00
Table Wine Sponsor
The Table Wine Sponsor pairs reserved seating with signage on every table crediting the wine service, plus recognition across the printed program and Phoenix Ball digital channels.
- Two reserved seats at the Phoenix Ball – June 5, 2027.
- Signage on each table indicating "Table wine provided by Your Company Name".
- Recognition inside printed event program.
- Company logo/name scrolled throughout the night electronically.
- Sponsorship mentioned on social media and in website promotion.
- Direct link to sponsor/company’s website from the Phoenix Ball website.
Ready to Make a Difference?
The Phoenix Ball is made possible by the generosity of our sponsors, and we are grateful for everything they do to bring this evening to life. Sponsorship is one of the most meaningful ways to support Cumberland's students, with levels and benefits to fit a range of partners. Every sponsorship directly funds scholarships.
